Firstbridge courses are offered to degree seeking freshmen and registration is done via webform in pre-arrival checklist.
Credits
4 credits
Pre-requisites
None
Co-requisites
None
In this course we will explore business “heroes” and “villains” in contexts that include strategy and leadership, human resource decisions, as well as the nuts and bolts of companies’ sales or service operations. Students will study historical and current business leaders such as Marshall Field and the Boucicauts, Bill Gates, or Jeff Bezos, along with their fictional counterparts, analyzing their decisions, the reasons for success or failure, and the aftermath. We will examine sectors such as retail with its apocalypse, sports and its data-driven transformation, and finance with its traditional “villains” by using the work of Michael Lewis: Moneyball (2011) and The Big Short (2015) along with Breaking Bad (2008-2013) and other films and series
Term
Fall 2020
Discipline
BA (Business)
Type
CCI
Can be taken twice for credit?
Off
Level
Undergraduate
CAMS ID
41945
Code
BA1099FB2
Learning Outcomes
Local and Global Perspectives: Students will enhance their intercultural understanding of languages, cultures, and histories of local societies and the global issues to which these relate (CCI 1).
Exploring and Engaging Difference: Students will think critically about cultural and social difference; they will identify and understand power structures that determine hierarchies and inequalities that can relate to race, ethnicity, gender, nationhood, religion, class, or age (CCI 2).
Information Literacy: Students will comprehend how information is produced and valued in order to discover, evaluate, use, and create information and knowledge effectively and ethically. In FirstBridge, students will demonstrate the conversational nature of scholarship, and recognize their potential role and responsibilities as contributors to that conversation. For each discipline taught in FirstBridge, students will identify reference works, journals, databases and/or major works in history, in order to start effective research in the field. 
Life at University: Students will acquire the study skills, time management, and interpersonal skills needed to meet the demands of university-level academic work at a Liberal Arts College individually or as a team. Students will value the multiple meanings of place through experiential learning at AUP and beyond in the Parisian or global context. 
Through readings, TV series, and film, students will begin to understand the processes used by managers, e.g., strategic planning, organizing, controlling, etc., in a global context.
Students will start to propose solutions to management problems through critical analysis and application of some of the foundational business disciplines (strategy, marketing, operations, human resource management).
Civic and Ethical Engagement: Students will demonstrate awareness of ethical considerations relating to specific societal problems, values, or practices (historical or contemporary; global or local) and learn to articulate possible solutions to prominent challenges facing societies and institutions today so as to become engaged actors at various levels in our interconnected world.
Name
HOLDING OUT FOR A HERO
Section
FB2
Start Date
Tuesday, September 22 2020
End Date
Monday, December 21 2020
Start Month
September
Exam Date
Friday, December 18 2020 - 20:00
Last update with CAMS